ENVISION: Strategy, Insight, and People

Kevin Lane Keller, PhD
Professor of Marketing, Dartmouth College

"ENVISION is truly on the forefront of understanding how to build, measure, and manage brand equity. The power of a brand lies in the minds of the consumers and what they have experienced and learned about the brand over time. That's what ENVISION focuses on."

"ENVISION has a deep, rich understanding of consumers, brands and how the two relate. I have been extremely impressed by their ability to bring theory and practice together to benefit their clients."

"They are smart marketers who use every tool at their disposal and also devise new ones to assist them in establishing their clients' brand pre-eminence."

Margaret Stender
Senior Vice President, Rand McNally

"ENVISION's unique ability is its talent at extracting consumer insight. That insight enabled us to collaboratively craft brand and business strategies."

"Their insight and presentation allowed us to seize opportunities and align our priorities for the needs of the consumers. What a powerful tool!"

"The ENVISION team has been a delight to work with. They are smart, committed, involved and nice. They made us feel like we were their most important client. ENVISION attracts the best and keeps them motivated. I think their culture is unique in the consulting world."

Bruce Humbert
Vice President of Brand Strategy, Kinko's

"The key to good strategic thinking is the ability to define the right issue. ENVISION does that exceptionally well."

"I have been impressed with their ability to get deep inside the customer's head and truly uncover the kind of brand insight that customers often have a hard time expressing. ENVISION has been very successful at defining the true soul of the brand – and the insight they uncover applies to every phase and function."

"The people of ENVISION have a passion to solve the toughest problems, going beyond what is asked for. They truly combine advanced Science with problem-solving Art. They always push you to do better and think smarter. Their passion for customers and brands is infectious. Working with them is a great form of mental aerobics – they exercise your gray matter and energize your brand team."

Ellen Turner
Vice President, Nike, Inc.

"Strategy is what they believe in, deliver and have mastered. ENVISION's compelling strategies are built from a disciplined, thorough and challenging process. They endure the test of time."

"In focusing a company on consumers brand-building, ENVISION has the ability to work cross-organizationally with multiple functions. They are not just providing inputs and insights for the marketing team."

"The ENVISION folks are truly unique – individuals with heart as well as creativity and discipline. They are fun to work with – stimulating and challenging thinkers – with a great perspective on learning."